If advertising were a sport, its extreme version would be “shockvertising”–ads designed to cause controversy (Lzar Dzamic, AIGA) As discussed in Dr.Strangelove’s July 22nd lecture, shockvertising is highly popular, yet also highly controversial. Advertising campaigns featuring kids having their foreheads tattooed with a company logo or using death row inmates to sell sweaters are becoming [...]
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Shockvertising – Advertising’s Extreme Sport
Posted in Ads, Dr. Strangelove, Lecture Reflection, Shockvertising, United Colours of Bennetton, tagged Controversy, Shockvertising, United Colours of Bennetton on July 23, 2009 | Leave a Comment »
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